Live wins
Priit P.Priit P.125k views 18 hours after posting, on the last day of Cut30. My previous max was 5.5k views.Erik N.Erik N.Not crazy numbers but getting a lot of saves. This just turned into a small speaking opportunity to demo/talk about this at an event!Luke Y.Luke Y.Yahtzee. Super excited about this because I can run the exact same format on.Kalpana K.Kalpana K.Posted this before bed and woke up to my first 100K views in less than 8 hours! Yes, I wish it was more of a US audience, but it's a start. Thank you Team Cut30!Jacob W.Jacob W.Are we counting this as a content win?!Matthew P.Matthew P.125k followers. Keep it rolling.StefStefPosted this last week and it's been doing pretty great – haven't seen numbers like this on our TikTok yet. The number keeps going up too! Currently at 163k views!Kristoffer Q.Kristoffer Q.I hadn't posted on my personal IG since 2020 right around my bankruptcy. My first post back was about bankruptcy.ben J.ben J.Got a hater or two in the comments of my first videos on IG and TikTok!Serra L.Serra L.This IG carousel only reached existing followers BUT we got 44% engagement, and I'll take that win!Maxwell R.Maxwell R.My first 1M-view video of 2026 is a brand partnership, a huge leap for me, considering all of my previous branded content struggled to cross 10k views.ben J.ben J.Second video on TikTok to bump over 30k views! And it was only posted 2 days ago. It's driving crazy debate in the comments.

The Content Review

A weekly review of short-form video content: the formats that moved, the ideas worth stealing, and what to watch next.

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Software
Tools

Reference libraryVideoDatabase.ioA hand-curated library of high-performing Instagram and TikTok videos, studied, tagged, and broken down by format, concept, and hook so you can stop guessing what to make.Creation toolsContentTools.aiTools for planning, writing and shipping short-form content, built for the way creators actually work rather than the way software wishes they did.Factory directoryProductGodsReal factories from The Vault by category: clothing, golf, jewelry, home textiles, bags, packaging and more, with the brands each has produced for.

Free
Guides

Practical, public playbooks for making stronger short-form video.

Cut30 field guideHow to VlogLearn how to vlog with a 20-minute overview, two editing approaches, filming tips, and four vlog styles with real examples.Cut30 field guideHow to Yap on CameraLearn how to make yapper videos with four talking-head formats, five content frameworks, script outlines, filming tips, graphic ideas and a daily yap map.Cut30 format guide7 Viral One Shot FormatsSeven one shot video formats creators and brands use to go viral, with the how-to and ideal length for each one.Cut30 field reportState of Content 2026A breakdown of what is working in content today, and why 2026 is about format, recognition, and short-form strategy for creators and brands.

Creator
Case Studies

RyanGreenscreen case studyGoing big with greenscreen@the.ryanexperienceHow @the.ryanexperience has used greenscreen videos to go big.Tanglewood DentistGreenscreen case studyA dental practice on TikTok@TanglewoodDentistHow Tanglewood grew on TikTok using short-form content. A real case study with the strategies, structure and insights behind it.Hashi HomeGreenscreen case studyScaling a home brand on Instagram@hashihome_A detailed Instagram case study showing how Hashi Home scaled using short-form content, with real examples and step-by-step strategies.